contact us

Use the form on the right to contact us.

You can edit the text in this area, and change where the contact form on the right submits to, by entering edit mode using the modes on the bottom right.

1519 Grant Avenue
San Francisco, CA 94133


For two decades, AB Fits has been dealing better denim. AB Fits provides up-front personal service to clothe their customers in a global assortment of cherry-picked men's and women's denim centric styles. Like being located on the oldest street of San Francisco in the neighborhood that gave birth to cool, the store puts people in clothes that embody character and quality. Desperados who cry "Jeans don't work for me!" walk their beautified butts out the door on the road to denim worship.


Filtering by Category: Isaora

Re-Introduced for Fall | Isaora

AB Fits

East Coast tech pioneers Isaora have impressed us once again with their Fall 2013 collection. We took a year and a half off from carrying the NYC based minimal-means-more brand, but now we're very proud to offer a couple pieces we thought that you really shouldn't live without.

Distortion Button Up. Constructed of 20 uniquely shaped panels in New York, this shirt defies the restrictions of your average button up. Taking the idea of a simple striped shirt, and coupling it with japanese cotton and a painstakingly intricate manufacturing process Isaora has engineered a totally fresh perspective on an easy classic.

Insulated Shirt. Crafted in Italy using Pertex technical fabric, this piece takes the idea of your favorite insulated outdoor jacket and marries it with your best fitting button up short. Use it on its own during the early Fall season, or wear as a mid-layer during the colder months ahead. Looks great paired with heritage-inspired jeans and accessories for an updated performance-wear spin on the classic workwear look.

Nano Tech Button Up. We find this shirt to be pretty fascinating. It has the feel of your go-to cotton Winter shirt, but the functionality of a weatherproof performance shell. The Italian nano-treated cotton is water and wind resistant, but still breathes like you would expect cotton to. This garment features a laser cut breast pocket with water-proof YKK zipper, to keep your belongings near and dry.