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1519 Grant Avenue
San Francisco, CA 94133


For two decades, AB Fits has been dealing better denim. AB Fits provides up-front personal service to clothe their customers in a global assortment of cherry-picked men's and women's denim centric styles. Like being located on the oldest street of San Francisco in the neighborhood that gave birth to cool, the store puts people in clothes that embody character and quality. Desperados who cry "Jeans don't work for me!" walk their beautified butts out the door on the road to denim worship.


Filtering by Tag: Habitual Denim

Good Habit | Habitual Trunk Show


Habitual. AB Fits welcomes Habitual, Thursday, November 5th from 5-9 pm. Habitual is a denim lifestyle brand that is completely crafted in Los Angeles it combines craftsmanship, luxury and functionality.

Habitual - Habitat for Humanity

Proceeds from the sales will help Habitat for Humanity Greater San Francisco build safe, decent, affordable homes in partnership with hardworking families and the community..

Habitual - Habitat Event

Good Habit


habitual_logo Founded in 2001, Habitual has established itself as one of the top leaders in better denim. Best known for the Maltese cross, the symbol of warrior monks, Celtic knights, and present day firefighters,  Habitual represents truth, courage, honor, and bravery.  Yada, yada, yada, enough said. We love them.

Check out the Grable Bootcut in Shadow.


Habitual is made domestically in Los Angeles.