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1519 Grant Avenue
San Francisco, CA 94133
USA

415-982-5726

For two decades, AB Fits has been dealing better denim. AB Fits provides up-front personal service to clothe their customers in a global assortment of cherry-picked men's and women's denim centric styles. Like being located on the oldest street of San Francisco in the neighborhood that gave birth to cool, the store puts people in clothes that embody character and quality. Desperados who cry "Jeans don't work for me!" walk their beautified butts out the door on the road to denim worship.

Universal Works

 Universal Works

The company’s first collection launched in 2009 with David Keyte (UW co-founder, director, designer) working from his kitchen table with an aim to make real, honest clothing based on fit and good design, though never over-designed.

Universal Works was inspired by David’s formative years growing up in a provincial midlands town in the seventies, part of a working class family that loved to dress well; seeing his Dad and Uncles in their work-wear and also when dressing for the weekend. Next, working as a sign-writers apprentice, whilst experiencing the development of eighties sporting and music subcultures. And finally a thirty-year span in the fashion industry. From Paul Smith to Maharishi he gained an education from and worked alongside some of the best in the industry.